{"id":4710,"date":"2026-06-02T09:10:13","date_gmt":"2026-06-02T09:10:13","guid":{"rendered":"https:\/\/18kenglish.com\/presentation-english-35-phrases-taiwan-pros-2026\/"},"modified":"2026-06-02T14:31:05","modified_gmt":"2026-06-02T14:31:05","slug":"presentation-english-35-phrases-taiwan-pros-2026","status":"publish","type":"post","link":"https:\/\/18kenglish.com\/th\/presentation-english-35-phrases-taiwan-pros-2026\/","title":{"rendered":"Presentation English: 35 Phrases for Taiwan Pros (2026) | \u7c21\u5831\u82f1\u6587\u5fc5\u5099\u53e5\u578b"},"content":{"rendered":"<p>The first 30 seconds of a presentation in English decide whether the room listens or starts checking Slack. For Taiwan professionals presenting to head office in Singapore, a sales prospect in California, or a hybrid Zoom room of regional leads, the words you reach for in those 30 seconds \u2014 and again at the close \u2014 matter as much as the slides themselves. <strong>Presentation English<\/strong> isn&#8217;t about sounding like a TED speaker. It&#8217;s about having ready-made phrases that signal structure, confidence, and respect for the audience&#8217;s time.<\/p>\n<p>This guide gives you 35 presentation English phrases (\u7c21\u5831\u82f1\u6587\u5fc5\u5099\u53e5\u578b), grouped by where they fit in your talk: opening, self-intro, signposting, data, questions, and close. Memorise the categories that scare you most, write them on flashcards, and rehearse them out loud \u2014 not silently in your head.<\/p>\n<h2>Why Presentation English Matters for Taiwan Professionals | \u70ba\u4ec0\u9ebc\u7c21\u5831\u82f1\u6587\u9019\u9ebc\u91cd\u8981<\/h2>\n<p>Walk into any Taipei office tower at 10 a.m. and you&#8217;ll hear the same thing in three or four languages: a quarterly review, a new product pitch, an internal training. English is the lingua franca of most of those meetings \u2014 not because anyone in the room is a native speaker, but because the slide deck has to travel to Tokyo, Seoul, and Sydney by Friday. Strong presentation English (\u7c21\u5831\u82f1\u6587) is the single fastest way to be taken seriously beyond Taiwan&#8217;s borders.<\/p>\n<p>The honest truth is that most Taiwanese presenters lose the room not on grammar but on transitions. A presenter who uses one clear signposting phrase between each section \u2014 &#8220;Let&#8217;s move on to\u2026&#8221;, &#8220;That brings me to\u2026&#8221; \u2014 sounds twice as senior as someone with perfect vocabulary and zero structure. Phrases are scaffolding, not decoration.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-podium-audience.jpg\" alt=\"Podium presenter using presentation English phrases\" style=\"max-width:100%;\"><br \/><em>A clear opening sets the tone for the whole presentation.<\/em><\/p>\n<h2>6 Opening Phrases | \u7c21\u5831\u958b\u5834\u5fc5\u5099\u53e5\u578b<\/h2>\n<p>Your first 30 seconds set the mood, the volume, and the audience&#8217;s expectation of how organised you are. Skip the throat-clearing (&#8220;um, okay, so\u2026&#8221;) and start with a phrase that commits. Practice these openers until they feel boring \u2014 boring is the point. You want the audience focused on your message, not your nerves.<\/p>\n<ol>\n<li><strong>&#8220;Good morning, everyone. Thanks for making time today.&#8221;<\/strong> \u2014 \u5927\u5bb6\u65e9\u5b89\uff0c\u611f\u8b1d\u64a5\u7a7a\u51fa\u5e2d\u3002Warm, professional, works in person or on Zoom.<\/li>\n<li><strong>&#8220;I&#8217;d like to start by thanking you all for coming.&#8221;<\/strong> \u2014 \u4e00\u958b\u59cb\u60f3\u5148\u8b1d\u8b1d\u5927\u5bb6\u7684\u51fa\u5e2d\u3002Slightly more formal; good for client meetings or external audiences.<\/li>\n<li><strong>&#8220;Before we dive in, a quick housekeeping note\u2026&#8221;<\/strong> \u2014 \u5728\u958b\u59cb\u4e4b\u524d\uff0c\u5148\u8aaa\u660e\u5e7e\u4ef6\u5c0f\u4e8b\u3002Use this to flag Q&#038;A timing, slide handouts, or recording.<\/li>\n<li><strong>&#8220;Let me kick things off with a quick story.&#8221;<\/strong> \u2014 \u6211\u5148\u4ee5\u4e00\u500b\u5c0f\u6545\u4e8b\u958b\u5834\u3002Storytelling opens engage 30% better than data-led openings, according to Harvard Business Review.<\/li>\n<li><strong>&#8220;By the end of this session, you&#8217;ll walk away with three things.&#8221;<\/strong> \u2014 \u7c21\u5831\u7d50\u675f\u6642\uff0c\u4f60\u6703\u5e36\u8d70\u4e09\u500b\u91cd\u9ede\u3002Frames the entire talk; the audience now knows what to listen for.<\/li>\n<li><strong>&#8220;I&#8217;m going to keep this tight \u2014 15 minutes, then questions.&#8221;<\/strong> \u2014 \u6211\u6703\u63a7\u5236\u572815\u5206\u9418\u4ee5\u5167\uff0c\u5f8c\u7e8c\u958b\u653e\u63d0\u554f\u3002Promising a time budget signals respect and competence.<\/li>\n<\/ol>\n<p>Skip generic questions like &#8220;How is everyone today?&#8221; That phrase is the verbal equivalent of awkward small talk and the room can smell it.<\/p>\n<h2>4 Self-Introduction and Topic Phrases | \u81ea\u6211\u4ecb\u7d39\u8207\u4e3b\u984c\u4ecb\u7d39<\/h2>\n<p>The audience needs to know who you are and why they should listen to you on this topic \u2014 in under 20 seconds. Don&#8217;t read your job title off the slide; tell them why your title matters to <em>them<\/em>.<\/p>\n<ol start=\"7\">\n<li><strong>&#8220;I&#8217;m [Name], and I lead [team\/function] at [company].&#8221;<\/strong> \u2014 \u6211\u662f\u2026\uff0c\u8ca0\u8cac\u2026\u3002Crisp, no fluff.<\/li>\n<li><strong>&#8220;For the past [X] years, I&#8217;ve been working on\u2026&#8221;<\/strong> \u2014 \u904e\u53bbX\u5e74\u4f86\uff0c\u6211\u4e00\u76f4\u5728\u505a\u2026\u3002Establishes credibility through experience, not titles.<\/li>\n<li><strong>&#8220;Today I&#8217;d like to talk to you about [topic].&#8221;<\/strong> \u2014 \u4eca\u5929\u6211\u60f3\u8ddf\u5404\u4f4d\u5206\u4eab\u7684\u662f\u2026\u3002Classic, clean topic framing.<\/li>\n<li><strong>&#8220;My goal today is to convince you that\u2026&#8221;<\/strong> \u2014 \u6211\u4eca\u5929\u7684\u76ee\u6a19\u662f\u8aaa\u670d\u5404\u4f4d\u2026\u3002Bold and specific \u2014 perfect when you&#8217;re pitching a decision, not just informing.<\/li>\n<\/ol>\n<p>If you need a longer opening, our <a href=\"https:\/\/18kenglish.com\/english-self-introduction-1-minute-script-taiwan\/\">1-minute English self-introduction script<\/a> walks through the full structure step by step.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-slides-laptop.jpg\" alt=\"Laptop with English presentation slides ready for delivery\" style=\"max-width:100%;\"><br \/><em>Your slides carry the visuals \u2014 your phrases carry the structure.<\/em><\/p>\n<h2>8 Signposting and Transition Phrases | \u6bb5\u843d\u8f49\u63db\u7528\u8a9e<\/h2>\n<p>This is where 90% of presentations break down. Without signposts, the audience can&#8217;t tell when one idea ends and the next begins. With them, even a so-so deck feels well-organised. Treat presentation transitions as road signs: short, frequent, unmissable.<\/p>\n<ol start=\"11\">\n<li><strong>&#8220;Let&#8217;s move on to the next point.&#8221;<\/strong> \u2014 \u63a5\u4e0b\u4f86\uff0c\u6211\u5011\u9032\u5165\u4e0b\u4e00\u500b\u91cd\u9ede\u3002The workhorse transition. Use it without apology.<\/li>\n<li><strong>&#8220;That brings me to my second point\u2026&#8221;<\/strong> \u2014 \u9019\u5c31\u5e36\u5230\u6211\u7684\u7b2c\u4e8c\u500b\u91cd\u9ede\u2026\u3002Connects naturally to the previous idea.<\/li>\n<li><strong>&#8220;Building on that\u2026&#8221;<\/strong> \u2014 \u63a5\u7e8c\u9019\u500b\u60f3\u6cd5\u2026\u3002Signals that the new point depends on the previous one.<\/li>\n<li><strong>&#8220;On the other hand\u2026&#8221;<\/strong> \u2014 \u53e6\u4e00\u65b9\u9762\u2026\u3002Introduces a contrast or counterpoint cleanly.<\/li>\n<li><strong>&#8220;To put that into context\u2026&#8221;<\/strong> \u2014 \u63db\u500b\u89d2\u5ea6\u4f86\u770b\u2026\u3002Used when adding background or comparison.<\/li>\n<li><strong>&#8220;As I mentioned earlier\u2026&#8221;<\/strong> \u2014 \u5982\u540c\u6211\u525b\u624d\u63d0\u5230\u7684\u2026\u3002Callbacks help the audience track the through-line.<\/li>\n<li><strong>&#8220;Let me give you a concrete example.&#8221;<\/strong> \u2014 \u6211\u8209\u500b\u5177\u9ad4\u7684\u4f8b\u5b50\u3002Stops the abstract drift and re-engages the room.<\/li>\n<li><strong>&#8220;Now, here&#8217;s where it gets interesting.&#8221;<\/strong> \u2014 \u63a5\u4e0b\u4f86\u624d\u662f\u91cd\u9ede\u3002A confident, slightly conversational transition that wakes people up.<\/li>\n<\/ol>\n<h2>5 Phrases for Presenting Data | \u4ecb\u7d39\u5716\u8868\u8207\u6578\u64da<\/h2>\n<p>Data slides are where Taiwanese presenters often over-explain \u2014 reading every cell of the table out loud \u2014 or under-explain, flipping past a chart in five seconds. The right phrases force you to tell the audience what the data <em>means<\/em>, not just what it shows.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-chart-data.jpg\" alt=\"Colourful charts and data visuals used for English presentation\" style=\"max-width:100%;\"><br \/><em>Don&#8217;t read every number \u2014 tell the audience what the data means.<\/em><\/p>\n<ol start=\"19\">\n<li><strong>&#8220;As you can see from this chart\u2026&#8221;<\/strong> \u2014 \u5404\u4f4d\u5f9e\u9019\u5f35\u5716\u53ef\u4ee5\u770b\u5230\u2026\u3002Standard opener for any visual.<\/li>\n<li><strong>&#8220;The key takeaway here is\u2026&#8221;<\/strong> \u2014 \u9019\u88e1\u6700\u95dc\u9375\u7684\u7d50\u8ad6\u662f\u2026\u3002Forces you to spell out the insight, not bury it.<\/li>\n<li><strong>&#8220;If we compare X to Y, we notice that\u2026&#8221;<\/strong> \u2014 \u5982\u679c\u6bd4\u8f03X\u548cY\uff0c\u6703\u767c\u73fe\u2026\u3002Frames comparative analysis cleanly.<\/li>\n<li><strong>&#8220;This represents a [percentage] increase year-on-year.&#8221;<\/strong> \u2014 \u9019\u4ee3\u8868\u5e74\u589e\u9577\u767e\u5206\u4e4b\u2026\u3002Specific, quantitative, hard to argue with.<\/li>\n<li><strong>&#8220;What&#8217;s particularly striking is\u2026&#8221;<\/strong> \u2014 \u7279\u5225\u503c\u5f97\u6ce8\u610f\u7684\u662f\u2026\u3002Signals &#8220;the audience should remember this number.&#8221;<\/li>\n<\/ol>\n<p>Here&#8217;s a clean walkthrough from Your Favorite English Teacher on Amy Joy&#8217;s channel \u2014 20 must-know presentation phrases delivered slowly enough for ESL learners to copy:<\/p>\n<p style=\"text-align:center;\"><iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Fxp362ps20A\" title=\"How to Give a Presentation in English | 20 Phrases you MUST know!\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h2>4 Phrases for Mid-Presentation Questions | \u7c21\u5831\u4e2d\u61c9\u5c0d\u63d0\u554f<\/h2>\n<p>Someone interrupts. You have two seconds to decide whether to answer now, defer, or bridge. Native presenters use four little phrases on autopilot. So should you.<\/p>\n<ol start=\"24\">\n<li><strong>&#8220;That&#8217;s a great question \u2014 let me come back to that in a moment.&#8221;<\/strong> \u2014 \u9019\u500b\u554f\u984c\u5f88\u597d\uff0c\u6211\u7b49\u7b49\u56de\u7b54\u4f60\u3002Defers gracefully without dismissing the asker.<\/li>\n<li><strong>&#8220;I&#8217;d actually like to park that for the Q&#038;A at the end.&#8221;<\/strong> \u2014 \u6211\u60f3\u7559\u5230\u6700\u5f8c\u7684\u554f\u7b54\u6642\u9593\u518d\u56de\u61c9\u3002Polite gatekeeping when you&#8217;re running short on time.<\/li>\n<li><strong>&#8220;To clarify what you&#8217;re asking\u2026&#8221;<\/strong> \u2014 \u70ba\u4e86\u78ba\u8a8d\u4f60\u7684\u554f\u984c\u2026\u3002Buys thinking time and avoids answering the wrong thing.<\/li>\n<li><strong>&#8220;That&#8217;s outside the scope of today, but happy to follow up after.&#8221;<\/strong> \u2014 \u9019\u8d85\u51fa\u4eca\u5929\u7684\u7bc4\u570d\uff0c\u6703\u5f8c\u518d\u8ddf\u4f60\u8a0e\u8ad6\u3002Useful for tangents that would derail the talk.<\/li>\n<\/ol>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-audience-questions.jpg\" alt=\"Audience asking questions during a Q&#038;A in an English presentation\" style=\"max-width:100%;\"><br \/><em>Plan your Q&#038;A phrases the same way you plan your opening \u2014 in advance.<\/em><\/p>\n<h2>8 Closing and Q&#038;A Phrases | \u7c21\u5831\u7d50\u5c3e\u8207\u554f\u7b54<\/h2>\n<p>Audiences remember the last 30 seconds more than the middle 15 minutes. Yet most Taiwanese presenters drift into a quiet &#8220;okay, so\u2026 that&#8217;s it&#8221; and let the talk evaporate. The phrases below give you a strong, memorable close \u2014 and a smooth handover to questions.<\/p>\n<ol start=\"28\">\n<li><strong>&#8220;To wrap up, here are the three takeaways\u2026&#8221;<\/strong> \u2014 \u7e3d\u7d50\u4e00\u4e0b\uff0c\u4e09\u500b\u91cd\u9ede\u662f\u2026\u3002Numbered recap. Always works.<\/li>\n<li><strong>&#8220;Let me leave you with one final thought.&#8221;<\/strong> \u2014 \u6700\u5f8c\u60f3\u7559\u7d66\u5404\u4f4d\u4e00\u500b\u60f3\u6cd5\u3002Powerful before a quote, a stat, or a call to action.<\/li>\n<li><strong>&#8220;If you remember nothing else from today, remember this\u2026&#8221;<\/strong> \u2014 \u5982\u679c\u4eca\u5929\u53ea\u80fd\u8a18\u4f4f\u4e00\u4ef6\u4e8b\uff0c\u8acb\u8a18\u4f4f\u9019\u500b\u2026\u3002Punchy, memorable, used by senior leaders.<\/li>\n<li><strong>&#8220;I&#8217;d like to leave plenty of time for your questions.&#8221;<\/strong> \u2014 \u6211\u5e0c\u671b\u4fdd\u7559\u5145\u5206\u7684\u6642\u9593\u7d66\u5404\u4f4d\u63d0\u554f\u3002Signals confidence \u2014 you&#8217;re not running out the clock.<\/li>\n<li><strong>&#8220;Thank you for your attention \u2014 I&#8217;d love to hear your thoughts.&#8221;<\/strong> \u2014 \u8b1d\u8b1d\u5927\u5bb6\u7684\u8046\u807d\uff0c\u671f\u5f85\u807d\u5230\u5404\u4f4d\u7684\u60f3\u6cd5\u3002Polished close that invites engagement.<\/li>\n<li><strong>&#8220;Who&#8217;d like to kick us off with the first question?&#8221;<\/strong> \u2014 \u8ab0\u60f3\u958b\u59cb\u7b2c\u4e00\u500b\u554f\u984c\uff1fFriendlier than the awkward silence that follows &#8220;Any questions?&#8221;<\/li>\n<li><strong>&#8220;Great question \u2014 could you tell me a bit more about what you mean?&#8221;<\/strong> \u2014 \u597d\u554f\u984c\uff0c\u53ef\u4ee5\u518d\u591a\u8aaa\u660e\u4e00\u4e0b\u55ce\uff1fBuys thinking time and signals respect.<\/li>\n<li><strong>&#8220;I don&#8217;t have that data with me, but I&#8217;ll follow up by email today.&#8221;<\/strong> \u2014 \u6211\u624b\u4e0a\u6c92\u6709\u90a3\u500b\u8cc7\u6599\uff0c\u4eca\u5929\u6703\u7528email\u8ddf\u4f60\u8aaa\u660e\u3002Far better than guessing or stalling.<\/li>\n<\/ol>\n<h2>5 Quick Tips Taiwan Pros Should Memorise | \u7d66\u53f0\u7063\u5c08\u696d\u4eba\u58eb\u7684\u4e94\u500b\u5feb\u901f\u63d0\u9192<\/h2>\n<p>Phrases are the floor, not the ceiling. These five habits separate good presenters from forgettable ones.<\/p>\n<p><strong>Slow down on numbers.<\/strong> Native English listeners parse spoken numbers more slowly than written ones. When you say &#8220;three point four million New Taiwan dollars,&#8221; pause after each chunk. Speed kills comprehension.<\/p>\n<p><strong>Stress the keyword, not the article.<\/strong> English is stress-timed \u2014 say &#8220;We grew <em>thirty percent<\/em>&#8221; not &#8220;We <em>grew<\/em> thirty percent.&#8221; The wrong stress changes the meaning. This is the single biggest fix for sounding native.<\/p>\n<p><strong>Don&#8217;t translate idioms from Mandarin.<\/strong> &#8220;Add oil&#8221; (\u52a0\u6cb9) doesn&#8217;t land in English. Substitute &#8220;Let&#8217;s push through&#8221; or &#8220;Let&#8217;s go for it.&#8221; Direct calques sound charming the first time and confused the second.<\/p>\n<p><strong>Build in micro-pauses after transitions.<\/strong> A one-second silence after &#8220;Let&#8217;s move on to the next point&#8221; gives the audience time to mentally reset. Beginners rush past this gap and lose people.<\/p>\n<p><strong>Record yourself once.<\/strong> Phone voice memo, three minutes, your actual opening. Play it back. You&#8217;ll hear filler words, dropped final consonants, and rushed sections you didn&#8217;t notice live. Most Taiwan professionals skip this step and wonder why they plateau.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-taiwan-professional.jpg\" alt=\"Taiwan professional practising English presentation phrases with a colleague\" style=\"max-width:100%;\"><br \/><em>Rehearsing with a colleague beats rehearsing alone \u2014 they catch what you can&#8217;t hear.<\/em><\/p>\n<h2>Try This 30-Day Presentation English Practice Plan | 30\u5929\u7c21\u5831\u82f1\u6587\u7df4\u7fd2\u8a08\u756b<\/h2>\n<p>You don&#8217;t fix presentation English by reading a list once. You fix it by drilling the phrases until they show up automatically when your heart rate spikes. Here&#8217;s the plan we recommend to ESL students preparing for international meetings.<\/p>\n<p><strong>Week 1 \u2014 Memorisation.<\/strong> Pick 10 phrases from this article that match scenarios you actually face. Write them on flashcards (English on one side, Chinese on the other). Drill twice a day, three minutes each.<\/p>\n<p><strong>Week 2 \u2014 Shadowing.<\/strong> Watch one English presentation a day on YouTube \u2014 TED Talks, product launches, conference keynotes. Pause every 30 seconds and repeat the presenter&#8217;s exact phrasing and rhythm. Don&#8217;t translate. Imitate.<\/p>\n<p><strong>Week 3 \u2014 Rehearsal.<\/strong> Take a deck you&#8217;ve already presented in Chinese and rebuild the first three minutes in English. Use at least eight phrases from this list. Record yourself once a day for a week and review the recording the next morning.<\/p>\n<p><strong>Week 4 \u2014 Live reps.<\/strong> Volunteer to give a short English update at work \u2014 even a five-minute team standup counts. The compound interest from low-stakes reps is faster than any classroom drill.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-practice-rehearse.jpg\" alt=\"Rehearsing presentation English phrases from a notebook\" style=\"max-width:100%;\"><br \/><em>Four weeks of focused reps beats four years of half-hearted study.<\/em><\/p>\n<p>For broader vocabulary that supports your presentation English, our breakdowns on <a href=\"https:\/\/18kenglish.com\/workplace-english-30-office-phrases-taiwan\/\">30 workplace English phrases for Taiwan pros<\/a> and on <a href=\"https:\/\/18kenglish.com\/english-presentation-skills-tips\/\">English presentation skills for confidence<\/a> are worth bookmarking. Use them as companion drills during weeks 2 and 3.<\/p>\n<p style=\"text-align:center;\"><img decoding=\"async\" src=\"https:\/\/18kenglish.com\/wp-content\/uploads\/2026\/06\/presentation-english-conference-room.jpg\" alt=\"Conference room team rehearsing English presentation phrases together\" style=\"max-width:100%;\"><br \/><em>Team rehearsals catch the small phrases that ruin big moments.<\/em><\/p>\n<h2>Sources<\/h2>\n<ol>\n<li><a href=\"https:\/\/www.talaera.com\/presentations\/transition-phrases-presentations-online\/\" rel=\"noopener\" target=\"_blank\">Talaera \u2014 101 Must-Know Transition Phrases for Engaging Presentations<\/a> \u2014 in-depth transition phrase reference<\/li>\n<li><a href=\"https:\/\/learningenglishwithoxford.com\/2023\/04\/21\/useful-phrases-for-giving-a-presentation-in-english\/\" rel=\"noopener\" target=\"_blank\">Learning English with Oxford \u2014 Useful Phrases for Giving a Presentation in English<\/a> \u2014 Oxford University Press ESL resource<\/li>\n<li><a href=\"https:\/\/www.toastmasters.org\/resources\/public-speaking-tips\/presentation-tips\" rel=\"noopener\" target=\"_blank\">Toastmasters International \u2014 Public Speaking Tips<\/a> \u2014 authority on presentation delivery<\/li>\n<li><a href=\"https:\/\/hbr.org\/2019\/04\/how-to-give-a-killer-presentation\" rel=\"noopener\" target=\"_blank\">Harvard Business Review \u2014 How to Give a Killer Presentation<\/a> \u2014 TED curator Chris Anderson on talk structure<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>The first 30 seconds of a presentation in English decide whether the room listens or starts checking 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